Top 5 Hasbro Games Apps Performance in Italy, Q4 2021

In the fourth quarter of 2021, the top Hasbro games on a unified platform in Italy demonstrated diverse performance trends in terms of weekly downloads, revenue, and active users. Here's a closer look at how these apps fared:

PJ Masks™: Hero Academy from Scary Beasties Ltd showed a steady increase in weekly revenue, peaking at $73 in mid-November before ending the year at $72. Weekly downloads fluctuated but saw a significant rise towards the end of December, reaching 8.4K. Weekly active users followed a similar pattern, increasing from 14.9K at the start of the quarter to a high of 20.8K by the end.

Magic: The Gathering Arena from Wizards of the Coast experienced a notable peak in weekly revenue in early November at approximately $28K. Weekly downloads were relatively stable, with a slight decrease towards the end of the year, closing at around 4.2K. Active users remained consistent, fluctuating between 13.5K and 16.5K throughout the quarter.

Epic Prankster: Hide and shoot by HOMA GAMES had modest weekly revenue, peaking at $114 in late September. Weekly downloads showed a significant increase in the final week of December, reaching 5.7K. Active users saw a decline mid-quarter but rebounded to 12.9K by the end of December.

Adventure Escape Mysteries from Haiku Games Co maintained a stable revenue stream, with a peak at $2.5K in early November and ending the quarter at $2.8K. Downloads were highest in the last week of December at 2.6K. Active users saw a gradual increase, starting at 15.4K and ending at 19.6K.

PJ Masks™: Moonlight Heroes also from Scary Beasties Ltd, had a relatively low weekly revenue, peaking at $57 in early October. Downloads were highest at 2.6K in the last week of December. Active users increased from 4.1K at the start of the quarter to 4.4K by the end.

These insights are based on data from Sensor Tower. For more detailed analysis and trends, visit Sensor Tower's platform.